Information about product safety issues can circle the globe in an instant. This interactive panel presentation will explore the ways in which information technology and social medial have changed consumer’s expectations as to the safety and quality of consumer products and what can be expected in the future. Participants in this session will gain an understanding of the impact that information technology and social media have had on changing consumer expectations for product safety and the ability to use this understanding to prepare for and proactively address consumer expectations for product safety and quality in the future.